If you’re handing out crowns, email marketing wears it. It’s a tactic that smart marketers rely on to drive results time and time again. Sure, there are lots of
Email is the foundation of everything online. E-commerce marketers often focus on tracking customer behavior through monitoring their browsing preferences (typically using a cookie), which can be a viable strategy.
Newsletters are a staple of email marketing. Yet many businesses do not use them to their full potential. For a well-managed email marketing strategy, open rates could be sky high.
It’s a no-brainer that every e-commerce store should be sending out order email confirmations. Why? Customers want to know if they have completed the checkout process. Providing this reassurance and
The latest cart abandonment rate statistics show that three out of four e-commerce customers abandon their carts. This equates to $12 trillion worth of potential purchases being left on the table. These
For any marketer, we feel a sense of excitement when we are able to convert a visitor to a customer. However, only the first half of the battle has been
As an ecommerce business owner, you’re constantly looking for ways to improve and optimize your store. However, everything you do seems to be having very little impact. From perfecting each
First of all, what is search engine optimization (SEO)? It’s the art and science of increasing the natural visibility of a website or page in a search engine’s results. So,
Imagine this. You meet a girl at a party and you think you guys really kicked it off well. You send her a text the following day but don’t get